Golf Business News: BG Magazine’s Media & Marketing discussion is with the recently retired COO of the DP World Tour, which runs the Scottish Open at the Renaissance Club, and an event’s sustainability is a key discussion item.
An event’s sustainability also applies is terms of environmental impacts, and the Genesis Scottish Open, was one of the most sustainable golf tournaments ever staged, when it rolled out an ambitious hydrogen and solar power programme, wherein significant sections of the tournament site at the host venue were powered by green hydrogen and solar energy.
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